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  • Writer's pictureEla Reeves

The Jetset Revolution: Unveiling the Future of Travel

In an era where technology has reached new heights, with AI and sustainability taking center stage in most industries, what implications does this transformative era hold for the future of travel? You can always count on us to explore new methods to enhance travel convenience, streamline bookings, and collaborate with hotels that boast remarkable contemporary amenities, but does this really mean a better service? But can we truly offer a superior service by consistently embracing innovative methods or does the charm of the traditional booking process hold a greater allure?

Modern Sustainability in the Air

The travel industry is undergoing significant sustainable transformations. Various sectors, including cruise lines, luxury resorts, airlines, and destinations, are adopting innovative solutions to reduce carbon emissions and prioritize the environment. Leading this movement, Turkish Airlines has made a significant stride by introducing carbon-negative jet fuel derived from microalgae plants. This eliminates concerns associated with crop-based biofuels and ensures a net-negative carbon output through the use of carbon capture technology in the fuel production facility.

And on the subject of carbon capture technology: Programs like Tomorrow’s Air help climate-conscious travelers directly support carbon capture initiatives as a more effective version of offsetting their trip's emissions. The group partners with organisations like ClimeWorks, which permanently stores recaptured carbon in Iceland’s basalt rock.

Do we still need travel agents?

As artificial intelligence takes lead in tech innovations, many people have been putting chat AI to the test of planning their vacations. GPT-3, the newest and most ambitious version of the chatbot, has demonstrated an human ability to answer questions in a conversational way. The more you engage with it, the more it personalizes its responses. Leaders in the hospitality and tourism sector have taken notice, as this will inevitably impact trip planning, language translation, and more.

Our team spoke with a travel blogger who planned her entire honeymoon using AI and here’s the results:

- “The chat offered some great inspiration on places to go, we went with their initial recommendation of Faro“

- “However, when given ideas of why to go to Faro, such as cultural events and music festivals the dates were off by months“

- “Knowing I was based in Minneapolis ChatGPT advises we fly directly to Copenhagen and catch a connecting flight to Vágar, which sounds great however is not possible as there are no direct flights and this trip would actually take us over 40 hours“

- “When prompted about car rental they did offer accurate prices an companies with great recommendations however they did not offer any money saving tips“

- “It fared slightly better on the restaurant front, flagging Áarstova, a cozy eatery in the old town of Tórshavn for traditional Faroese dishes, and the turf-roofed Barbara Fish House, also in the capital, for lobster and mussels“

The verdict: Using chatbots are great for basic inspirations such as locations, restaurants and activities but when it comes to the planning & details, its best to speak with an expert!

You’re About to See Electric Ferries Everywhere—Here’s What to Know

Electric cars and planes are gaining momentum, but battery-powered boats are the next big thing. The United Nations has set global targets for net-zero emissions by 2050 to combat climate change. Electrified passenger ferries offer benefits like reduced pollution, eased congestion, and faster travel. They also provide enjoyable and scenic experiences for passengers, while minimizing noise and pollution that harm marine life. Scandinavia, a leader in electric cars, is spearheading the e-ferry revolution with innovative projects like the Candela P-12 shuttle, set to be the world's fastest electric ship, connecting Stockholm and its suburbs.

Let the guest tell you! Hotel and Speaker Innovation

Voice search is a growing technology trend within hospitality because many guests or customers are turning to voice search to find hotels, restaurants, and cafes. It is worth taking the time to properly capitalize on this. To do so, you must ensure your website and booking engine are structured so the voice search can be used properly.

In some settings, the demand for voice control is also growing. This could include everything from using smart speakers in hotel rooms, allowing for control of the various in-room devices, to automated order-taking in restaurants and cafes, meaning customers will no longer need to wait for waiting staff to take their orders. What’s more, many hotels have now intoruduces smart tablets into each room to offer streamline guest experiences such as in room dining, temperature control and more!

As we embark on an adventure which introduces new innovations, smarter ways of travelling, cleaner and greener ways to explore the world and even more ideas to help create unforgetale experiences; Together, we can embark on a journey where exploration and conservation go hand in hand, creating a harmonious balance between our wanderlust and our responsibility towards the Earth.

Ela Reeves


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